Be A Sell Out
I developed a bucket list, like most of you, shortly after the movie came out. Watching two old men take every day and make the most of it encouraged my adventurous side.
I made my list originally on a sheet of notebook paper and tacked it to my wall. It was a replica of the movie, listing all the cliche activities such as sky diving and bungee jumping. I accomplished nothing.
Ross Fox and I sat in the West one day and as the drinks drank made drunk, we became thinkers. We took down notes on a bar tab of the biggest goals we could accomplish. This included becoming a pro in a non-popular sport such as darts or curling. Also on the list was changing a friends life for the best. We both had someone in mind. We signed our names as an oath of commitment, and today, we’ve accomplished nothing.
Today, in the app ran life we live in, I have downloaded an app called “111 Things.” It’s spectacular. Filled with 111 ridiculous items to accomplish, it not only gives great ideas that are actually doable, but also allows you to delete and add to the list as you please. So on mine, for instance, 34 out of 92 are accomplished. I lack things like “Danced with a stranger in a foreign country.” & “Had sex on a moving train.” Both of which are items that the app came with, but also I lack some that I’ve added like the transferred “Changed a friends life for the best.”
I’ve recently understood how poorly of an effort I’ve made at this. It doesn’t start with me changing his actions, it starts with my actions towards him. If I believe in something and want someone else to believe like I do, I must be sold out to that particular belief. If I contradict the lifestyle associated with that belief, the entire concept is questioned.
This could be about religion, happiness or simply an attitude. I can’t change a persons mind if I’m a walking contradiction. Take Vera Largo for example, we are selling a gentleman’s line. A gentleman not only has manners with women, but shy’s away from gossip, avoids cursing, lives with focus and most of all purpose. At least that’s my definition. With that said- I’m a horrible salesman of my brand. I’ve up’d my hygiene and wardrobe but barely adjusted who I am.
It’s challenging and carries a discouraging amount of pressure, but to change a friends life, I must first change mine. When I say live the brand, I mean step up your game.
‘Selling out’ is defined as the compromising of integrity, morality, or principles in exchange for personal gain, such as money. Ha- thats exactly what i’m talking about. Instead- ‘Sell out’ to what you believe in. Change the common definition to its rare form- Devotion to a belief with unwavering focus. Everything you do reflects what you believe in and what you want to accomplish. When I’m ‘sold out’ I’ll be living the brand, and by truly living the brand, hopefully I’ll change my friends life for the best. But until then, I’ll just be a well-dressed prick.




